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Embrace the Pokemon Go Craze! It’s Great for Business!
Embrace the Pokémon Go Craze! It’s Still Great for Business! “Sometimes what you want is right in front of you. All you have to do is open your eyes and see it.” – Meg Cabot During the nicer weather, have you noticed dozens or hundreds of people outside your business, all looking down at their…
Read MoreDoes Your Business Understand Baby Boomers?
Does Your Business Understand Baby Boomers? “Baby boomer” is a term used to describe the generation of Americans born from 1946 through 1964. That means these folks are now somewhere roughly between the ages of 53 and 71. I’m the youngest baby in that generation and I can attest that my older, generational siblings are…
Read MoreGroupon Lost to LivingSocial this Year
Groupon Lost to LivingSocial this Year Up until now, it seemed that both would bend over backwards to get my restaurant on their list. They were heavy competitors and I knew it. I also made sure they knew they were competing with each other. It came down to relationship. Unfortunately, one awesome sales rep played…
Read MoreDisneyland is Second in Popularity Only to Sumday Isle
Disneyland (including all Disney resort properties) is one of the most popular vacation places on earth, but more people around the world go to Sumday Isle on a regular basis than Disneyland. Sumday Isle is, in fact, overpopulated because so many people go there or live there. Even though it is visited by people from all…
Read MoreThe IRS vs. God
The IRS vs. God (because I gave up) I can’t believe I actually said “Thank you” to the IRS when they made the mistake, caused the problem, and probably shortened my life span. However, I was raised to be kind, so I was probably just thanking Carolyn, the very nice IRS representative on the other…
Read MoreTwitter Tip: How to Get Your Target Market to Follow You on Twitter for Free
Learn how to get your target market to follow you on Twitter, for free! Question: “How can I build up Twitter followers that are from my target audience instead of just random people? And how can I do this for free?” Answer: Assuming you clearly know the characteristics of your target audience, a smart and FREE way…
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